Let us start with the introduction part, Bingage is an AI-enabled marketing suite for restaurants helps to retain customer and run ROI based Personalised Campaigns.
It’s tough for restaurateurs to manage every aspect of the business such as employees, service, marketing, finance and much more. They aren’t so-called tech gurus or superheroes, Right? They too need to prioritise on tasks to thrive with the competition. And if managing the routine line is such a difficult task, the customer management apparently gets tougher. That’s why we created BINGAGE.
Especially designed for the restaurant owners who are seriously looking a 360-degree restaurant marketing software for the business and that too with less price as compared to the big market players.
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We at Bingage not only help our clients to win back their customer but assist them with creative activities and marketing strategies.
Let’s Dig into the features of Bingage with Benefits –
1. Best Customer Retention Tool
Bingage allows our restaurant partners with segregation of customers on the basis of their preferences, like a particular customer average visit, he likes, dislikes and many more.
Yes, now you’re thinking what’s the benefit of this?
The benefit of customer segmentation allows a business with restaurant target marketing which is highly beneficial and result oriented.
2. Enables Target Marketing
Target marketing is the tried and tested marketing approach using almost every kind of business industries. Where customer’s behavioural data is used to create content that feels on “personal level”
Target marketing or personalised restaurant marketing is about reaching consumers with individually customised content, rather than using the same marketing content to each and every one.
According to a study “ personalised SMS Text campaign is 48% more effective than bulk SMS Text campaign”
Why? Because it makes a person feel at an individual level.
Like this,
Hey John, Today’s best offer for you.
Order 300 or more and get 10% discount at browny Cafe.
USE CODE – DIS10
So see, this is how personalised message looks like. Always starts by the first name of the recipient, and a study says Using a customer’s name is important because it establishes a personal relationship with them. It makes them feel important and valued.
3. Equipped with Restaurant Loyalty Program
Restaurant loyalty program always considers with point-based loyalty programs but the point system is so outdated now. With Bingage, we enable creating a personal digital wallet of customers just like paytm and goibibo do.
And make customer receive attractive cashback in their personal wallet.
4. Real-time Feedback System
It’s important to take Customer feedback in Restaurant in order to improve and to know about the customer perception. See, if the customer had a bad experience so As soon a customer put some issue on the other platform, with bingage you can track it and solve it immediately.
It will help the business to maintain customer service and equally in customer relationship management.
5. Make new customers through Restaurant Referral Program
Overcoming the barriers for restaurant owners, we are giving them chances to invite referrals from loyal customers and that too without having an app or website.
Marketing automation solutions are effective to get the desired results when it comes to improving customer retention, upsell and personalised marketing but it’s a bit expensive and limited with tech giants and most of the restaurant owners are not so much technical friendly…
Where Bingage performs remarkably in all the areas it promises with affordability. The main motto is to provide an easy solution for the restaurant owner to retain their customers and automate their marketing efforts.