


{"id":1556,"date":"2019-07-30T11:50:59","date_gmt":"2019-07-30T11:50:59","guid":{"rendered":"http:\/\/bingage.com\/blog\/?p=1556"},"modified":"2019-07-31T12:56:07","modified_gmt":"2019-07-31T12:56:07","slug":"how-brands-reacted-over-rahul-bose-banana-moment","status":"publish","type":"post","link":"https:\/\/bingage.com\/blog\/how-brands-reacted-over-rahul-bose-banana-moment\/","title":{"rendered":"Brands Brought their Witty Marketing Campaign Over #RahulBose Banana Moment &#8211; Hotel Taj Stole the whole Game!!!"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div>\n<p class=\"has-medium-font-size\">On July 22, the actor Rahul bose shared a video on Twitter explaining how JW Marriott charged Rs 442.50 for two bananas only.  After that tweet, it took a huge response within hours and goes viral among tweetarians. Let&#8217;s See <strong>How renowned brands came up with their own marketing strategies over the banana campaign.<\/strong> <\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2><strong>All it started from here &#8211; <\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">You have to see this to believe it. Who said fruit wasn\u2019t harmful to your existence? Ask the wonderful folks at <a href=\"https:\/\/twitter.com\/JWMarriottChd?ref_src=twsrc%5Etfw\">@JWMarriottChd<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/goingbananas?src=hash&amp;ref_src=twsrc%5Etfw\">#goingbananas<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/howtogetfitandgobroke?src=hash&amp;ref_src=twsrc%5Etfw\">#howtogetfitandgobroke<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/potassiumforkings?src=hash&amp;ref_src=twsrc%5Etfw\">#potassiumforkings<\/a> <a href=\"https:\/\/t.co\/SNJvecHvZB\">pic.twitter.com\/SNJvecHvZB<\/a><\/p>&mdash; Rahul Bose (@RahulBose1) <a href=\"https:\/\/twitter.com\/RahulBose1\/status\/1153262517961003010?ref_src=twsrc%5Etfw\">July 22, 2019<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"has-medium-font-size\">Then all the big brands from the tech brands, hospitality industries, and grocery retailers, brought with their unique <strong>marketing campaign<\/strong> over this topic. Let&#8217;s see how they all captured viewers eye &#8211; <\/p>\n\n\n\n<p class=\"has-medium-font-size\">Grocery retailers like <strong>Reliance, Nature&#8217;s Basket and Mother Dairy<\/strong> joined the moment on social media, they asked followers to go for affordable buying instead of paying 442 for two bananas. <\/p>\n\n\n\n<h2>Reliance Smart <\/h2>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">People maybe <a href=\"https:\/\/twitter.com\/hashtag\/GoingBananas?src=hash&amp;ref_src=twsrc%5Etfw\">#GoingBananas<\/a> over the cost of bananas, but the price of bananas at the Reliance SMART superstore will make you go ga ga. Visit today! <a href=\"https:\/\/twitter.com\/hashtag\/SMARTgiri?src=hash&amp;ref_src=twsrc%5Etfw\">#SMARTgiri<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/RahulBoseMoment?src=hash&amp;ref_src=twsrc%5Etfw\">#RahulBoseMoment<\/a> <a href=\"https:\/\/t.co\/UxhumsymZY\">pic.twitter.com\/UxhumsymZY<\/a><\/p>&mdash; Reliance SMART (@RelianceSmartIN) <a href=\"https:\/\/twitter.com\/RelianceSmartIN\/status\/1154438661112565761?ref_src=twsrc%5Etfw\">July 25, 2019<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2>Mother Dairy <\/h2>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Satisfy your fruit cravings, without having a <a href=\"https:\/\/twitter.com\/hashtag\/RahulBoseMoment?src=hash&amp;ref_src=twsrc%5Etfw\">#RahulBoseMoment<\/a><a href=\"https:\/\/twitter.com\/hashtag\/ItsYoTime?src=hash&amp;ref_src=twsrc%5Etfw\">#ItsYoTime<\/a> <a href=\"https:\/\/t.co\/rAoL5PnKvi\">pic.twitter.com\/rAoL5PnKvi<\/a><\/p>&mdash; Mother Dairy (@MotherDairyMilk) <a href=\"https:\/\/twitter.com\/MotherDairyMilk\/status\/1155013517205917697?ref_src=twsrc%5Etfw\">July 27, 2019<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2> Nature&#8217;s Basket <\/h2>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">With us, you will always get your bananas at <a href=\"https:\/\/twitter.com\/hashtag\/PricesYouWillLove?src=hash&amp;ref_src=twsrc%5Etfw\">#PricesYouWillLove<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/RahulBoseMoment?src=hash&amp;ref_src=twsrc%5Etfw\">#RahulBoseMoment<\/a> <a href=\"https:\/\/t.co\/xjMgDw6JoL\">pic.twitter.com\/xjMgDw6JoL<\/a><\/p>&mdash; Nature\u2019s Basket (@NaturesBasket) <a href=\"https:\/\/twitter.com\/NaturesBasket\/status\/1154411668811599872?ref_src=twsrc%5Etfw\">July 25, 2019<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Don&#39;t let it happen to you!<br>Prices that&#39;ll make you go bananas, shop at <a href=\"https:\/\/t.co\/IAS03YpDnp\">https:\/\/t.co\/IAS03YpDnp<\/a>!<a href=\"https:\/\/twitter.com\/hashtag\/RahulBoseMoment?src=hash&amp;ref_src=twsrc%5Etfw\">#RahulBoseMoment<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/Bananas?src=hash&amp;ref_src=twsrc%5Etfw\">#Bananas<\/a> <a href=\"https:\/\/t.co\/Fw2yyuZoG8\">pic.twitter.com\/Fw2yyuZoG8<\/a><\/p>&mdash; bigbasket (@bigbasket_com) <a href=\"https:\/\/twitter.com\/bigbasket_com\/status\/1155003527304867840?ref_src=twsrc%5Etfw\">July 27, 2019<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h3>Then hospitality brands joined the trend Ola, Oyo rooms urged people that they can get a whole room instead of paying 442 for just two bananas. <\/h3>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Our premiums feel premium but don\u2019t cost it. Unlike those bananas. <a href=\"https:\/\/t.co\/tx3MB2sVOs\">pic.twitter.com\/tx3MB2sVOs<\/a><\/p>&mdash; Ola (@Olacabs) <a href=\"https:\/\/twitter.com\/Olacabs\/status\/1154741414275641344?ref_src=twsrc%5Etfw\">July 26, 2019<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Nobody told us that \u20b9442 was the cost of <a href=\"https:\/\/twitter.com\/hashtag\/bananas?src=hash&amp;ref_src=twsrc%5Etfw\">#bananas<\/a>. All this while, we&#39;ve been selling rooms at that cost. \ud83e\udd14\ud83d\ude44<a href=\"https:\/\/twitter.com\/hashtag\/RahulBose?src=hash&amp;ref_src=twsrc%5Etfw\">#RahulBose<\/a> <a href=\"https:\/\/t.co\/HOrk1YXsCK\">pic.twitter.com\/HOrk1YXsCK<\/a><\/p>&mdash; OYO (@oyorooms) <a href=\"https:\/\/twitter.com\/oyorooms\/status\/1154691192400932864?ref_src=twsrc%5Etfw\">July 26, 2019<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2>When everyone is joining the trend, Here is what Amazon Prime brought  \ud83d\ude1b <\/h2>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">prime subscription is just Rs. 129 per month btw \ud83d\udc40 <a href=\"https:\/\/t.co\/oqzA81ssan\">pic.twitter.com\/oqzA81ssan<\/a><\/p>&mdash; amazon prime video IN (@PrimeVideoIN) <a href=\"https:\/\/twitter.com\/PrimeVideoIN\/status\/1154405891422056449?ref_src=twsrc%5Etfw\">July 25, 2019<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<h3>Insurance company policy bazaar also created their marketing campaign motivating people to protect their family with a financial security plan.<\/h3>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Protect your family from financial insecurity after you at the cost of 2 bananas and protect them from the lemons that life might give them. \ud83d\ude04 <a href=\"https:\/\/twitter.com\/hashtag\/RahulBoseMoment?src=hash&amp;ref_src=twsrc%5Etfw\">#RahulBoseMoment<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/RahulBose?src=hash&amp;ref_src=twsrc%5Etfw\">#RahulBose<\/a> <a href=\"https:\/\/t.co\/OszdmEuSPH\">pic.twitter.com\/OszdmEuSPH<\/a><\/p>&mdash; Policybazaar (@policybazaar) <a href=\"https:\/\/twitter.com\/policybazaar\/status\/1154304362216210434?ref_src=twsrc%5Etfw\">July 25, 2019<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"has-medium-font-size\">Now the king of all above campaign, <strong>A new post went viral on the internet on Friday and Twitter<\/strong>, which goes viral among all tweeter users and on social media after the Rahul bose banana moment &#8211; <\/p>\n\n\n\n<p class=\"has-medium-font-size\"><em><strong>Deepak Shenoy, <\/strong><\/em>the founder of a corporate, tweeted that included an announcement by <strong>Hotel Taj<\/strong> got a huge response because of its perfect timing.  It said that &#8220;Taj will be &#8220;delighted&#8221; to serve seasonal fruits while offering compliments&#8221;<\/p>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Meanwhile, in the land of trolling JW Marriott&#8230;. <a href=\"https:\/\/t.co\/ipGEZILQ4s\">pic.twitter.com\/ipGEZILQ4s<\/a><\/p>&mdash; Deepak Shenoy (@deepakshenoy) <a href=\"https:\/\/twitter.com\/deepakshenoy\/status\/1154484063622664192?ref_src=twsrc%5Etfw\">July 25, 2019<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<h4>It generated huge likes, comments and retweets saying &#8220;wah Taj&#8221; Then within movements, people start giving a response &#8211;  <\/h4>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"hi\" dir=\"ltr\">AREY HAJOOR WAH TAJ BOLIYE<\/p>&mdash; NAVIN SAJJAN RATERIA (@navin_sajjan) <a href=\"https:\/\/twitter.com\/navin_sajjan\/status\/1155039462247686145?ref_src=twsrc%5Etfw\">July 27, 2019<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Well played Taj\ud83d\udc4c<\/p>&mdash; atul sharma (@atulysharma) <a href=\"https:\/\/twitter.com\/atulysharma\/status\/1154626869561581568?ref_src=twsrc%5Etfw\">July 26, 2019<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">I think Marriott should  learn a business skills from taj<\/p>&mdash; dhiraj Mehra (@Dhiraj61986928) <a href=\"https:\/\/twitter.com\/Dhiraj61986928\/status\/1155495621937078272?ref_src=twsrc%5Etfw\">July 28, 2019<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"hi\" dir=\"ltr\">\u0935\u093e\u0939 \u0924\u093e\u091c \u0935\u093e\u0939&#8230;<a href=\"https:\/\/twitter.com\/TajHotels?ref_src=twsrc%5Etfw\">@TajHotels<\/a><\/p>&mdash; Sujesh Khare (@sujeshkhare) <a href=\"https:\/\/twitter.com\/sujeshkhare\/status\/1154774485758701569?ref_src=twsrc%5Etfw\">July 26, 2019<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"has-medium-font-size\"> <br>Hope you like this \ud83d\ude42 please share your views in the comment section or if you have any trending stories, ideas please write us <a href=\"mailto:info@bingage.com\">info@bingage.com<\/a> <\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/bingage.com\/blog\/top-restaurant-marketing-strategies-2019\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" width=\"1024\" height=\"768\" src=\"http:\/\/bingage.com\/blog\/wp-content\/uploads\/2019\/07\/blog-04.01.19-feature-image-1024x768.jpg\" alt=\"Top 10 Restaurant marketing trends and ideas for 2019\" class=\"wp-image-1574\" srcset=\"https:\/\/bingage.com\/blog\/wp-content\/uploads\/2019\/07\/blog-04.01.19-feature-image-1024x768.jpg 1024w, https:\/\/bingage.com\/blog\/wp-content\/uploads\/2019\/07\/blog-04.01.19-feature-image-300x225.jpg 300w, https:\/\/bingage.com\/blog\/wp-content\/uploads\/2019\/07\/blog-04.01.19-feature-image-768x576.jpg 768w, https:\/\/bingage.com\/blog\/wp-content\/uploads\/2019\/07\/blog-04.01.19-feature-image-600x450.jpg 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>On July 22, the actor Rahul bose shared a video on Twitter explaining how JW Marriott charged Rs 442.50 for two bananas only. After that tweet, it took a huge response within hours and goes viral among tweetarians. Let&#8217;s See How renowned brands came up with their own marketing strategies over the banana campaign. All [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1572,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[116],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.0.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Rahul Bose Banana Moment Turned Into Brands Ad campaigns<\/title>\n<meta name=\"description\" content=\"Big brands leveraged over Rahul bose banana moment, From big basket to reliance, amazon prime, ola, Oyo rooms and at last Hotel taj won the show.\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bingage.com\/blog\/how-brands-reacted-over-rahul-bose-banana-moment\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brands Brought their Witty Marketing Campaign Over #RahulBoseBananaMoment (then Taj Stole the Entire Game)\" \/>\n<meta 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