{"id":1929,"date":"2022-09-15T14:16:00","date_gmt":"2022-09-15T14:16:00","guid":{"rendered":"http:\/\/bingage.com\/blog\/?p=1929"},"modified":"2023-11-07T10:55:44","modified_gmt":"2023-11-07T10:55:44","slug":"diwali-marketing-ideas-for-restaurants","status":"publish","type":"post","link":"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/","title":{"rendered":"Top 10 Diwali Marketing Ideas for Your Restaurant"},"content":{"rendered":"
<\/div>\n

Diwali is around the corner!!!
People enjoy this festival with family members and friends, sharing gifts and sweets. But apart from socializing and many other things, what would it be if we could turn this festival into a profitable thing for us? Hence I have summed up some of the best Diwali marketing ideas<\/strong> for your business. (Updated 2023)<\/p>\n\n\n\n

Without wasting time, let’s start with a few unique and easy ideas that you can adopt- <\/strong><\/h3>\n\n\n\n

1. Leverage Social Media Platform<\/strong><\/h3>\n\n\n\n

Social media is the best way to market and reach the target audience. Plan some of the best Diwali offers and start advertising on social media.<\/strong><\/p>\n\n\n\n

According to a report, There are 3.4 billion active users<\/a> on social media. Restaurant Social Media marketing<\/a> is important to attract a target audience as 75% of visit social media before deciding on a restaurant to eat a. Festivals like Diwali is the best time to showcase your brand among the people like following – <\/p>\n\n\n\n

\"Restaurant<\/figure>\n\n\n\n

2. Show your product in action through Reels and Videos<\/strong><\/h2>\n\n\n\n

Diwali Videos and reels<\/strong> gain more attention! We also love to watch more than read. Research trending reels on Instagram and upload your reel using trending reel sound on Instagram. <\/strong><\/p>\n\n\n\n

Social media users, in general, love stories that connect with them, Tagging and mentioning them with pictures. So, you need to tell a story through your social media posts using photos, videos, animated gifs, reels, and other forms of content. This will show your products in a much more productive way. <\/p>\n\n\n\n

To make an impressive impact on social media, you need to \u201cshow how your products run\u201d instead of just telling people how great it is. In short, you have to advertise your product.              <\/p>\n\n\n\n

For example, a food brand can post sumptuous images of dishes, and recipes that can be made with their special ingredients on Diwali. The brand can go as far as expressing the perfect occasion to enjoy the dish. <\/strong>It\u2019s one of the effective approaches to connect better with the audience.  Trust me, People like original content and if you provide them with something beneficial they will definitely like and follow your brand.
<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

3. Target Bulk Size<\/strong><\/h2>\n\n\n\n

Festivals are the season that brings a family together, which means to be celebrated among the group. It is the time when families collect and eat together and enjoy the time. Make it more special for them. Offering bulk discounts on Diwali, like discounts on bulk orders, family packs, and combo offers increase diwali sales and boost festive season footfalls.<\/p>\n\n\n\n

Example<\/strong> – 50% discount on the billing of 5000, (Minimum persons should be 5) You can decide whatever percentage of discount you wanna give the customers. During the festive seasons, people look for the best Diwali offers and presenting them with attractive discounts would be great for your brand.<\/p>\n\n\n\n

4. Offer them Loyalty <\/strong><\/h2>\n\n\n\n

Diwali is the season to invite more customers and get more sales but what about after Diwali? Giving cash back on every purchase will your business to get repeat sales from customers. Don’t lose the opportunity to convert first-time customers into VIP customers, offer your guest the best possible cashback rewards.

Reward programs are the best way to make it possible, which simply helps the owner to make the customers smile and feel their purchase is worth it.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

5. Send Personalised Campaigns<\/strong> <\/h2>\n\n\n\n

This Diwali, send an automated personalised SMS campaign to each of your customers, personalised means by their ‘first name’. Do you know, that sending SMS\/ Emails by name increases the open rate by 26%<\/strong>
<\/p>\n\n\n\n

\"Benefit<\/figure>\n\n\n\n

Along with the SMS, Send special Diwali dining offers for families, and friends. Plan a marketing campaign, create Diwali offers templates and send it with attractive messages.<\/p>\n\n\n\n

\"All<\/a><\/figure>\n\n\n\n

6. Offer Freebies<\/strong><\/h2>\n\n\n\n

Festivals especially Diwali<\/strong> is all about spreading happiness. Offer free complimentary sweets to your special customers as a gift. What you can do is provide a complimentary sweet dish<\/strong> with the customer’s order. This will create a different gesture and help with customer relationship management.

You can also give freebies according to your restaurant\u2019s budget – gifts can be offered at the time of billing. For example, one can offer a free set of candles on the occasion of Diwali while bidding their customers goodbye.<\/p>\n\n\n\n

7. Hosting Online Contest<\/strong><\/h2>\n\n\n\n

This Diwali 2022 try giveaways and host online contests. This will not only help spread awareness about the brand among different social media users but also engage them with the brand. It’s a customer engagement technique that works like magic!<\/p>\n\n\n\n

Like: This Diwali Win a FREE Voucher of Rs. 1000. Post a selfie with your family celebrating Diwali, Tag @yourbrand in the story and the best one will get the Free Voucher.
2. Win FREE Diwali merchandise, Follow @yourbrand, Tag any 3 friends in the comment section with #yourbrandspecialhashtag.
The winner will be announced on <Particular Date><\/p>\n\n\n\n

Here is an example of another online Diwali contest by a restaurant <\/strong>\u2013<\/p>\n\n\n\n

\"the<\/figure>\n\n\n\n

8. Offer Customised Coupon Voucher<\/strong><\/h2>\n\n\n\n

Special deals and vouchers during the Diwali season will make your customers happy as everybody likes something extra – It also keeps your customers engaged. How about giving your customers loyalty programs extra vouchers or weekly discounts during the Diwali Season?<\/strong><\/p>\n\n\n\n

 Remember it’s important to value your regular customers and loyal customers and keep them intact by rewarding them back equally. What you have to do is to identify a few customers, whom you think are your probable regular customers, and target them with special offers & discount coupons through<\/p>\n\n\n\n

Plan customised coupon codes for the customers that they can use this Diwali, instead of giving the same coupon code to each and everyone, make it personalised for special customers \u2013<\/p>\n\n\n\n

Example \u2013 Kumar212 and khushi201 and more.<\/p>\n\n\n\n

9. Purchase-based Rewards <\/strong><\/h2>\n\n\n\n

Offer cashback according to the purchase amount of the particular customers. What you can do is, Plan different packages like –<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

10. Diwali Merchandise<\/h2>\n\n\n\n

The idea is especially for bakeries + cafe types of eateries. Including Diwali merchandise can be a good option to generate some extra bucks during the festive season. People often gift merchandise such as chocolates, cookies, and cute decorative merchandise as festival gifts to family and friends. 
Try to add a few eye-catchy items that grab your customer’s attention. <\/p>\n\n\n\n

\"diwali
Image from Garden Bakery Lucknow<\/figcaption><\/figure>\n\n\n\n

Take Away<\/strong> – <\/h2>\n\n\n\n

If you’re looking to benefit from those festivities and make more money in the process, we hope our list of ten ways to do that was helpful. While all of these have been proven to work, you should use your own initiative when making important business decisions. Ultimately, the success of your business is up to you. The best way to ensure success is constant research and a trial-and-error approach, where you experiment with different techniques and implement those that yield positive results.<\/p>\n\n\n\n

Follow Us on Social Media Platforms –<\/strong>
Facebook<\/a> I Twitter<\/a> I Instagram<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Diwali is around the corner!!! People enjoy this festival with family members and friends, sharing gifts and sweets. But apart from socializing and many other things, what would it be if we could turn this festival into a profitable thing for us? Hence I have summed up some of the best Diwali marketing ideas for […]<\/p>\n","protected":false},"author":1,"featured_media":3596,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[80],"tags":[292,190,188],"yoast_head":"\nTop 10 Diwali Marketing Ideas for Your Restaurant in 2023<\/title>\n<meta name=\"description\" content=\"Creative Diwali offers restaurant marketing campaign ideas, that will help you to increase your restaurant sales Business ROI during the festive season.\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"This Diwali Make Your Restaurant Stand Out of the Box (10 Uncommon Marketing Ideas to Explore Right Now)\" \/>\n<meta property=\"og:description\" content=\"Creative Diwali offers restaurant marketing campaign ideas, that will help you to increase your restaurant sales Business ROI during the festive season.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/\" \/>\n<meta property=\"og:site_name\" content=\"Bingage Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/GetBingage\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-15T14:16:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-07T10:55:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/bingage.com\/blog\/wp-content\/uploads\/2020\/11\/Coronvu-sria.png\" \/>\n\t<meta property=\"og:image:width\" content=\"560\" \/>\n\t<meta property=\"og:image:height\" content=\"315\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@GetBingage\" \/>\n<meta name=\"twitter:site\" content=\"@GetBingage\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"7 minutes\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/bingage.com\/blog\/#organization\",\"name\":\"Bingage\",\"url\":\"https:\/\/bingage.com\/blog\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/GetBingage\",\"https:\/\/www.instagram.com\/bingage\/\",\"https:\/\/www.linkedin.com\/company\/bingage-it-labs-pvt-ltd\/\",\"https:\/\/in.pinterest.com\/GetBingage\/\",\"https:\/\/twitter.com\/GetBingage\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/bingage.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/bingage.com\/blog\/wp-content\/uploads\/2019\/12\/bingage-logo-purple-100x-100-pixel.png\",\"width\":394,\"height\":97,\"caption\":\"Bingage\"},\"image\":{\"@id\":\"https:\/\/bingage.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/bingage.com\/blog\/#website\",\"url\":\"https:\/\/bingage.com\/blog\/\",\"name\":\"Bingage Blog\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/bingage.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/bingage.com\/blog\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/bingage.com\/blog\/wp-content\/uploads\/2020\/11\/Coronvu-sria.png\",\"width\":560,\"height\":315,\"caption\":\"Best diwali marketing ideas for restaurants 2019 -\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/#webpage\",\"url\":\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/\",\"name\":\"Top 10 Diwali Marketing Ideas for Your Restaurant in 2023\",\"isPartOf\":{\"@id\":\"https:\/\/bingage.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/#primaryimage\"},\"datePublished\":\"2022-09-15T14:16:00+00:00\",\"dateModified\":\"2023-11-07T10:55:44+00:00\",\"description\":\"Creative Diwali offers restaurant marketing campaign ideas, that will help you to increase your restaurant sales Business ROI during the festive season.\",\"breadcrumb\":{\"@id\":\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/bingage.com\/blog\/\",\"url\":\"https:\/\/bingage.com\/blog\/\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"position\":2,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/\",\"url\":\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/\",\"name\":\"Top 10 Diwali Marketing Ideas for Your Restaurant\"}}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/#webpage\"},\"author\":{\"@id\":\"https:\/\/bingage.com\/blog\/#\/schema\/person\/a00ccfc63fef0c6ac69bba6e527657da\"},\"headline\":\"Top 10 Diwali Marketing Ideas for Your Restaurant\",\"datePublished\":\"2022-09-15T14:16:00+00:00\",\"dateModified\":\"2023-11-07T10:55:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/#webpage\"},\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/bingage.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/#primaryimage\"},\"keywords\":\"diwali ideas,diwali marketing ideas,reward program\",\"articleSection\":\"Restaurant Marketing & Management\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/bingage.com\/blog\/diwali-marketing-ideas-for-restaurants\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/bingage.com\/blog\/#\/schema\/person\/a00ccfc63fef0c6ac69bba6e527657da\",\"name\":\"A\\u015f\\u0131r\\u0131 t\\u00fcketim\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/bingage.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7900314b0bb14084ff2791a6c1ff5f02?s=96&d=mm&r=g\",\"caption\":\"A\\u015f\\u0131r\\u0131 t\\u00fcketim\"},\"sameAs\":[\"https:\/\/validationemail.site\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/bingage.com\/blog\/wp-json\/wp\/v2\/posts\/1929"}],"collection":[{"href":"https:\/\/bingage.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bingage.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bingage.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bingage.com\/blog\/wp-json\/wp\/v2\/comments?post=1929"}],"version-history":[{"count":45,"href":"https:\/\/bingage.com\/blog\/wp-json\/wp\/v2\/posts\/1929\/revisions"}],"predecessor-version":[{"id":4404,"href":"https:\/\/bingage.com\/blog\/wp-json\/wp\/v2\/posts\/1929\/revisions\/4404"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bingage.com\/blog\/wp-json\/wp\/v2\/media\/3596"}],"wp:attachment":[{"href":"https:\/\/bingage.com\/blog\/wp-json\/wp\/v2\/media?parent=1929"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bingage.com\/blog\/wp-json\/wp\/v2\/categories?post=1929"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bingage.com\/blog\/wp-json\/wp\/v2\/tags?post=1929"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}